Are My AdWords Paid Search Ads Performing Well?

Are My AdWords Paid Search Ads Performing Well?

Blog FIRM FIXED IDEAS Adwords Paid SearchGoogle Ads Quality ScoresAd Relevance Original post. How to know if your Google AdWords paid search ads are performing well and what to do about campaigns that are underperforming. “Well paid search marketers spend their time...
The Right Way to Use UTM Parameters

The Right Way to Use UTM Parameters

Blog FIRM FIXED IDEAS UTM ParametersUTM ConventionsUTM Builder The right way to use UTM parameters is to use them to attribute marketing activities in a universal and standardized format. “Organization is a journey, not a destination.” – Mom’s Everywhere If you...